Client Challenges
Data Coordination: The art supplier had trouble coordinating data across ordering, divisions, and shipping systems.
Data Duplication: Addressing the issue of data duplication in both inventory and customer records proved to be a persistent challenge as well.
High Data Quality: Ensuring high data quality for reliable analytics and generating daily SSRS reports for customer insights.
Operational Time: Maintaining continuous operational uptime across three production systems was crucial for data flow.
Real-Time Personalization: The client aimed to achieve real-time personalization by updating e-commerce recommendations every 15 minutes.
Technologies used: Oracle DB, SQL Server, SSRS, SSIS, Python, and AWS Redshift.
Solutions
- Sparity conducted a thorough data audit, profiling, and cleaning as part of data engineering for an art retailer deduplication strategy.
- Data Deduplication: Implemented advanced data deduplication processes to maintain a clean database.
- Python and AWS: Our team introduced a Python-based algorithm for real-time e-commerce personalization, leveraging AWS capabilities for scalability.
- Data Validation: Introduced rigorous data validation checks to ensure accuracy and reliability.
- Data Integration: We leveraged SSIS for efficient data integration, seamless data flow between systems, reducing inconsistencies, and improving data quality.
- Monitoring: Deployed robust monitoring and failover strategies for production system reliability.
- Report Generation: Our team automated SSRS report generation for efficient daily customer analytics.
Benefits
Our data engineering for an art retailer enabled:
Improved Customer Experience: Personalized recommendations led to a 25% increase in customer engagement.
Data Integrity: Achieved a 99.9% accuracy rate in inventory and customer data, enhancing decision-making.
System Reliability: Maintained 99.98% uptime for critical production systems, ensuring business continuity.
Insightful Reporting: Enabled actionable insights through automated reporting, contributing to a 15% growth in B2B sales.
